C TO lightning

🔌 Product Distribution Plan: USB-C to Lightning Cable (60W, 1m)

1. 📍 Target Audience

• iPhone 16/15/14 users (especially Pro/Max models)

• iPad Pro users

• Apple Watch & AirPods users who use USB-C adapters

• Gadget retailers and mobile accessory stores

2. 🛍️ Sales Channels

Online

• Amazon, Flipkart, Snapdeal, Jumia, and Shopee

• Dedicated website or landing page

• Instagram, Facebook Marketplace

Offline/Retail

• Mobile accessory shops

• Apple-authorized resellers

• Tech and electronics stores

• Supermarkets with tech sections

Bulk/Wholesale

• Corporate clients (B2B deals)

• Phone service centers & mobile resellers

• E-waste recyclers/resellers

3. 📦 Packaging & Inventory

• Packaging: Highlight “60W Fast Charge,” "1m Length," and Apple compatibility

• Units to start with: 15,000–20,000 for initial distribution

• Box Inclusions: Cable + QR code for authenticity verification + 12-month warranty notice

4. 📣 Marketing & Promotion

• Launch Campaign: "Speed That Powers You" – focus on 60W capacity

• Free with purchase: Bundle with 35W adapter (from your earlier image)

• Influencer reviews: Instagram/TikTok creators in the Apple or tech niche

• In-store visibility: Small stands or flyers in retail points

• Festive Season Offers: Great for Diwali, Black Friday, or Back-to-School promotions

5. 📊 Distribution Timeline